Bridal · Fully Bespoke
Custom Wedding
Gowns
Designed from a blank page, cut to your measurements and handcrafted in our Goodwood atelier a wedding gown that exists only for you.
Made only for you
A gown that begins with a blank page
A fully custom wedding gown is not a dress altered to fit it is a gown drafted, cut and constructed around your body, your silhouette and the way you want to feel walking down the aisle.
Every commission is limited and personal. Saarahjasmin works closely with each bride from first consultation to final press, so nothing about your gown is left to chance the neckline, the beadwork placement, the weight of the train, the way the bodice holds you.
We recommend beginning 6 9 months before your wedding date. Shorter timelines can often be accommodated as a rush commission.
All-inclusive bridal pricing
Fully custom gowns
Fabric, lace and embellishment materials are sourced for you and included in the price. Three collections to match your vision and investment.
Bespoke
Bespoke Collection
From R28,500
Fabric, lace & embellishment included
- ✦ Elegant, made-to-measure bridal gown designed exclusively for you
- ✦ Personalised design consultation
- ✦ Fabric and lace sourced for you
- ✦ 3 fittings included
Most Popular
Couture Collection
From R42,500 R55,000+
Fabric, lace & embellishment included
- ✦ Intricate hand embellishment & beading
- ✦ Premium imported fabrics and laces
- ✦ Elevated couture construction and internal corsetry
- ✦ 3 fittings included
Signature
Heirloom Collection
From R75,000+
Our most exclusive offering
- ✦ Individually designed, entirely handcrafted
- ✦ Couture techniques & luxurious materials throughout
- ✦ Meticulous hand-finishing on every detail
- ✦ 3 fittings included
Dressmaking only
Fabric & materials supplied by the bride
Prefer to source your own fabric, lace and embellishments? Our dressmaking-only service allows you to provide the materials while we handle the professional pattern drafting, construction, fitting and couture workmanship.
All materials required to complete the gown must be supplied by the bride, including
- ✦ Main fabric and all lace
- ✦ Lining and interlining
- ✦ Beading, appliqué or embellishments
- ✦ Zips, buttons, hooks and eyes
- ✦ Elastic, tapes, boning and other notions
- ✦ Any trims, edging or decorative finishes
- ✦ Any specialty materials required for the chosen design
A complete materials list will be provided once the design has been assessed. The quantity required will depend on the gown design, fabric width, train length, sleeve style and construction.
Classic Wedding Dress
From R18,500
Designed for the bride wanting an elegant and beautifully constructed gown without extensive hand embellishment.
Includes
- ✦ Bespoke pattern drafted to your measurements
- ✦ A-line, column, fitted or similar classic silhouettes
- ✦ Professional couture dressmaking and construction
- ✦ Structured bodice construction where required
- ✦ Clean finishing and professional pressing
- ✦ Standard zip or closure installation
- ✦ Basic internal support appropriate to the design
- ✦ Up to 3 fittings
- ✦ Final fit and finishing
Ideal for clean satin, crepe, mikado, duchess satin and similar fabrics.
85% deposit required to commence the gown.
Embellished Wedding Dress
From R24,500
For gowns incorporating lace, appliqué, beading or more detailed construction while still maintaining a refined bridal silhouette.
Includes everything in Classic, plus
- ✦ More intricate bespoke pattern development
- ✦ Complex or structured bodice construction
- ✦ Placement of bride-supplied lace and appliqué
- ✦ Hand-sewn beading and embellishment labour where required
- ✦ More detailed internal finishing
- ✦ Additional support and structure according to the design
- ✦ Careful finishing around delicate lace and embellishments
- ✦ Up to 3 fittings
- ✦ Final fit and couture finishing
The final price may increase depending on the amount and complexity of handwork, lace placement and structural detailing required.
85% deposit required to commence the gown.
Full Couture Wedding Dress
From R34,500
A highly customised gown requiring extensive couture construction, advanced internal structure and detailed workmanship.
Includes
- ✦ Fully custom pattern drafted to your individual measurements
- ✦ Full couture construction
- ✦ Structured inner corsetry
- ✦ Built-in bra support where appropriate
- ✦ Waist stay and internal support
- ✦ Advanced bodice construction
- ✦ Construction using delicate or challenging fabrics where suitable
- ✦ Extensive hand beadwork labour where required
- ✦ Detailed lace and appliqué placement
- ✦ Multiple layers and complex skirt construction
- ✦ Extended or couture train options
- ✦ Option for a gown designed with two ways to wear
- ✦ Advanced internal finishing
- ✦ Up to 3 fittings
- ✦ Final couture finishing and pressing
This tier is suited to gowns with significant structure, delicate fabrics, extensive detailing, elaborate trains or multiple design elements.
85% deposit required to commence the gown.
Luxury Couture
From R45,000
For exceptionally detailed bridal gowns requiring a high level of couture craftsmanship, extensive handwork and complex construction. This tier is suited to highly customised gowns that go beyond standard couture construction.
Includes
- ✦ Completely bespoke pattern development
- ✦ Extensive couture construction and hand finishing
- ✦ Custom internal corsetry and waist stay
- ✦ Built-in bra and advanced bust support where required
- ✦ Highly structured or sculpted bodice
- ✦ Complex draping or architectural construction
- ✦ Extensive hand-appliqué and hand-sewn embellishment labour
- ✦ Intricate lace placement and manipulation
- ✦ Extensive hand beadwork labour
- ✦ Multiple layers and specialised skirt construction
- ✦ Dramatic or extended couture train
- ✦ Detachable or multi-way elements where applicable
- ✦ Bespoke sleeves, overskirts or additional gown components
- ✦ Advanced finishing for delicate, sheer or difficult fabrics
- ✦ Detailed internal finishing throughout the gown
- ✦ Up to 3 fittings
Designed for the bride commissioning a true couture gown with significant handwork, structure and individuality.
The final quotation is determined after the design has been assessed. Particularly intricate designs, extensive handwork, unusual construction techniques or additional detachable pieces may exceed the starting price.
85% deposit required to commence the gown.
Important
These prices are dressmaking and couture labour only.
The bride is responsible for supplying all fabrics and materials required for the gown, including fabric, lace, lining, embellishments and all notions such as zips, buttons, hooks and eyes, elastic, tapes, boning and other construction materials.
Materials must be supplied in the correct quantities and approved before production begins.
Additional materials, sourcing, alterations to supplied materials, extensive reconstruction or significant design changes may incur additional charges.
All gowns are made according to the approved design and measurements taken during the consultation and fitting process.
The commission
From first thought to final press
- 01
Consultation
A private, unhurried session at our Goodwood studio to talk silhouette, fabric, investment and your wedding day.
- 02
Design & refine
Your gown is designed, refined and costed. Fabric, lace and beadwork are selected together.
- 03
Pattern & toile
A bespoke pattern is drafted to your exact measurements and fitted before a single metre of your fabric is cut.
- 04
Construction & fittings
Three fittings as your gown is built, beaded and hand-finished in the atelier.
- 05
Final handover
Pressed, steamed and packaged with care instructions and a final fit check before your day.
Good to know
Deposits, timelines & fittings
An 85% deposit secures your date in the atelier calendar and covers fabric sourcing; the balance is settled at your final fitting.
Three fittings are included with every custom gown. Additional fittings are available and quoted per session.
Not in Cape Town? We dress brides across South Africa and internationally with remote measuring and virtual fittings.